ADVISORY BORD

SHAUL KODER
Saul Koder has over 37 years of extensive experience in the food and biotechnology industry, holding senior positions as a CEO, VP R&D, VP Q&A, Director, and shareholder. He specializes in fermentation, microencapsulation technologies, functional foods, dietary supplements, business development, and scaling up from lab to full production. Saul holds an MSC in Industrial Microbiology and an EMBA, and is a consultant to several companies while serving on multiple advisory boards.

ERAN SHECHTMAN
An experienced entrepreneur and CEO in the industry, with over 20 years of management in a variety of complex organizations. Currently, the CEO of the Bon Tour Transportation Group Ltd. and previously the CEO of the first light rail in Israel for 9 years. Serves as a member of the board of directors in several companies and ventures. Has a master's degree in business administration and a B.Sc in industry and management, both from Ben Gurion University.

GILI GUY
Highly-skilled Sales, E-commerce, and Business Development Executive with 20+ years of proven experience.
Specialties: FMCG industry, Start-ups, Enterprise organizations, and global group subsidiaries (e.g., NIELSEN).
Achievements: Extensive track record in commerce, trade, business development, and sales across diverse consumer markets, including chain stores and professional sectors. Successful track record in new product development, innovation, and market expansion.